Research Techniques We Employ

Cogent Research works in partnership with you to provide invaluable insight into your organisation and its place in the market.

Using our in-house team of specialists and carefully selected associates, we employ the following market research techniques:

  • Qualitative studies
  • Quantitative Research
  • Focus groups/group discussions
  • Depth interviews
  • Depth/group recruitment
  • Telephone/face2 face
  • Online surveys
  • Desk research
  • Competitor analysis
  • Report writing
  • Presentations
  • Readership surveys
  • Employee satisfaction surveys
  • Tenant satisfaction surveys
  • Branding research
  • New Product development
  • Events industry exhibitor and visitor research
  • Awareness and usage